Sri Lanka’s number one baby care brand, Baby Cheramy, has launched ‘Baby Cheramy Diaper Helpdesk’, the first ever generative AI powered WhatsApp chatbot service in Sri Lanka. The new service further strengthens Baby Cheramy Diapers’ role as a trusted partner for parents by providing instant expert advice on diaper hygiene whenever needed. This will enable anyone across the island to access quality information as the advice is provided in all three languages – Sinhala, Tamil and English. Offering more than just products, Baby Cheramy continues to be committed to making everyday parenting easier, as well as supporting, guiding and caring for them through the latest digital solutions.
Baby Cheramy is revolutionizing the baby care industry in Sri Lanka through this service based on expert medical knowledge and AI technology. The ‘Baby Cheramy Diaper Helpdesk’ service uses cutting-edge technologies such as Natural Language Processing and Machine Learning Algorithms to provide quick and accurate answers to parents’ questions. All accurate information is stored in a database, which provides easy access to a file of information approved by experts. Furthermore, as a panel of experts from Ayubo Health checks the accuracy of each answer, it ensures that parents receive reliable advice that is tailored to their local needs. Strict safeguards have also been implemented to prevent misinformation.
Through the Baby Cheramy Diaper Helpdesk, parents can get instant support for diaper hygiene issues 24 hours a day. Whether it’s at night or during busy times, expert-approved advice is provided instantly via Chatbot. Baby Cheramy, Sri Lanka’s most popular baby brand, launched this service with the aim of becoming a trusted partner that makes life easier for parents. The new program aims to support parents by building strong relationships that adapt to their changing needs over time.
Sabrina Esufali, Managing Director, Hemas Consumer Cluster, said, “Baby Cheramy has always stood for trust, care and innovation. With the introduction of the Baby Cheramy Diaper Helpdesk, we are going beyond products to provide real support to parents. Our aim is to strengthen Sri Lankan families by providing trusted and expert advice and reaffirm our commitment to the safety and quality care of every child. This program not only confirms our commitment to parents, but also builds a good relationship based on understanding and trust. Then, every parent feels confident and informed in their journey of raising their children.”
Marketing Director Shiyan Jayaweera further said, “The Baby Cheramy Diaper Helpdesk service further simplifies the work of parents. This is Sri Lanka’s first diaper care platform with Generative AI technology. This is a 24-hour, medically tested and locally tailored service. Parents can quickly get reliable answers to their questions, and valuable advice is available to everyone in any language.”
The introduction of the Baby Cheramy Diaper Helpdesk service marks an important milestone in Baby Cheramy’s journey to becoming more than just a brand, but a true parenting partner. Parents can instantly connect with the service by scanning the QR code on the Baby Cheramy diaper packaging or by sending a WhatsApp message to 077 144 3636.
Baby Cheramy diapers are clinically proven by dermatologists to be non-irritating to the skin. Soft like a regular cloth diaper but with greater absorbency, these diapers keep your baby dry, comfortable and happy all day long. Baby Cheramy has now introduced a complete range of diapers to suit every stage of a baby’s development, including Newborn Diapers that provide maximum protection and Baby Pants designed for ease of use and comfort.
Baby Cheramy has been committed to creating a safe environment for Sri Lankan children for over 15 years. Its ‘Safe World for Children’ program clearly demonstrates the brand’s unwavering commitment to social responsibility. With the introduction of the Baby Cheramy Diaper Helpdesk service, Baby Cheramy further strengthens its commitment to ensuring the safety and well-being of children.